AI Insights · Timothy · January 2022
Top 5 Social Apps Performance in New Zealand Q4 2021
Discover the weekly performance trends of the top 5 social apps on a unified platform in New Zealand during the fourth quarter of 2021, with insights on downloads, revenue, and active users.
Throughout the fourth quarter of 2021, the top 5 social apps in New Zealand showcased intriguing trends in downloads, revenue, and active users on a unified platform. Here’s a detailed look at their performance, based on data from Sensor Tower.
Facebook experienced a steady revenue climb, peaking at approximately $14.7K in late November. Weekly downloads fluctuated, with a high of 15.6K in mid-December. Active users remained robust, ranging from around 3.2M to 3.3M throughout the quarter.
TikTok saw significant revenue growth, starting at $24.8K at the beginning of October and reaching $102.9K by the end of December. Downloads varied, peaking at 18.1K in the week of December 20. Active users hovered around 1.2M, showing slight fluctuations during the period.
Instagram had a modest revenue performance, peaking at $857 in early November. Weekly downloads showed an upward trend, peaking at 16.6K in late December. Active user counts remained stable, ranging from 1.6M to 1.7M.
Bigo Live - Live Streaming App displayed variable revenue, with a high of $28.2K in mid-October. Downloads peaked at 3.4K in the week before Christmas. Active users saw a slight increase, peaking at 24.3K in mid-December.
Reddit maintained a steady revenue stream, averaging around $300 weekly. Downloads were consistent, peaking at 4.5K in early October. Active user counts fluctuated, with a high of 174K in the first week of October.
For more detailed insights and comprehensive data, visit Sensor Tower.
